Do you find your communications aren’t as effective as you’d like them to be?
Do you find yourself wanting to shout, “Is anybody actually reading this stuff?”
Do you know how to create communications that actually help persuade the reader to your way of thinking?
If yes, then The Ten Commandments of Persuasive Communications is for you!
Topics include:
- How persuasion requires a new approach to communications
- Timing your emails for maximum impact (there is an ideal day & time)
- Techniques to triple email effectiveness
- The power of (and secrets to) email alternatives
Complete the form to watch the webinar replay now.
About the Host:
Meet Wayne Burkan
With 30 years of experience leading large-scale, global transformation programs, Wayne is one of the country’s top adoption experts in all things Organizational Change, including reducing resistance and accelerating adoption. He is the author of two books, the most recent of which was Wide Angle Vision, praised by Tom Peters as “marvelous.” He taught Behavioral Change and Persuasion at both Carnegie Mellon and Penn State Executive Education Programs, has and has led change programs for organizations such as Motorola, IBM, Giant Eagle, Rockwell, Bristol Myers Squibb, Frito Lay and the FBI. He served on Al Gore’s Reinventing the Government initiative and was named in the top 50 Global Business Gurus by managementgurus.com.