Case study
How Patagonia, the iconic outdoor apparel company and Certified B Corporation, partnered with ArcherGrey on an 11-week discovery to assess their current FlexPLM landscape and chart a multi-year modernization roadmap, identifying 14 value opportunities along the way.
Outdoor apparel company founded in 1973 in Ventura, California by Yvon Chouinard. Designs men's, women's, and kids' apparel and gear for surfing, climbing, mountain biking, and fly fishing. Certified B Corporation; recognized as one of the more sustainable brands in sports and outdoor clothing, with more than $145 million in grants and in-kind donations to date.
The inflection point
Patagonia’s PLM development software had reached the end of its supported life. The team set a goal to modernize the underlying processes to drive efficiency and workflow improvements.
The opportunity: upgrade the existing FlexPLM system, unlock additional PLM functionality, and optimize the business processes built on top of it.
Our approach
Patagonia engaged ArcherGrey for an 11-week discovery process built around our PLM Value Framework methodology. The team conducted over 50 hours of interviews with Patagonia’s business users and IT staff, ran in-depth process assessments, observed multiple current-state system demos, and reviewed FlexPLM functionality end-to-end.
What we owned:
Business outcomes
The discovery surfaced clear opportunities for Patagonia to unlock value from a modernized FlexPLM environment. The team defined a recommended path forward and gave the business actionable detail on what to fix and what to gain.
What we delivered:
Patagonia closed the discovery with a clear plan, a defined target system, and a roadmap their teams could execute against.
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